Portfolio
Welcome to my writing portfolio! I am a published writer and creative storyteller. Using words to convey emotions and experiences is my passion. I believe in the power of storytelling to connect with people and share different perspectives. This space showcases some of my work and gives you a glimpse into my writing style and interests. So sit back, relax, and enjoy the read!
Featured Essays
Dear Universe
Dear Universe,
First, let me begin by saying I appreciate everything you’re doing.
The signs. The synchronicities. The cryptic little hints that I’m apparently supposed to decipher while simultaneously raising children, paying bills, and trying to maintain some semblance of mental stability.
Lovely. Really.
But I do have some feedback.
What the actual fuck?
I Thought I Was Building the Safe Part
I was a good kid.
Less gifted prodigy destined for greatness, good; more unlikely to cause anyone any additional problems, good.
I was quiet. Painfully shy. Always responsible. I learned to read a room long before I understood what I was doing. I learned that keeping people happy made life easier. I learned to make myself smaller than everyone else, useful whenever possible, and that being agreeable made me easier to love.
I learned how to survive by being good.
And somewhere along the way, like a lot of kids who grow up learning those things, I developed a very specific idea about adulthood.
Living in the Grey
Personally, I love a good spreadsheet. Give me colour-coded tabs, formulas, conditional formatting, and a progress bar, and I’m downright giddy. There is something deeply satisfying about taking absolute chaos and organizing it into neat, predictable little boxes.
On the flip side, I also own a stuffed teddy bear who wears a red bowtie and regularly questions my life choices. No, I’m not crazy. I just have an active imagination, and honestly, his advice is usually better than most LinkedIn think-pieces.
My point is that I’m not exactly committed to staying in one lane.
Published Elsewhere
CURE Magazine, Fall 2021
My winning poem titled Straighten Your Crown was featured in the Fall 2021 issue of CURE Magazine.
Canadian Breast Cancer Network
October, 2021
Guest article titled Laughter Really is the Best Medicine for the Our Voices Blog
Excuse My Thoughts Lifestyle Blog
(no longer active)
March, 2021
What I'm Writing Now...
Unfortunately, Yes
Creative Memoir — In Progress
Unfortunately, Yes is a creative memoir about what happens when the life you thought you were building falls spectacularly off-script.
Moving through cancer, marriage, betrayal, divorce, single motherhood, and the deeply unglamorous business of starting over, it explores the moments that break us, reshape us, and occasionally become funny once enough time has passed.
Told with vulnerability, dry humour, and a healthy appreciation for the absurd, Unfortunately, Yes is ultimately about rebuilding a life when Plan A has very clearly left the building—with occasional commentary from a caffeine-addicted talking bear.
Selected Copywriting
Clear, human writing for businesses that want to communicate with their clients—not confuse them.
CONTENT STRATEGY & COPYWRITING
Speculative Sample
Counselling Services
Finding a practitioner who offers the right service is one thing. Finding someone you can imagine opening up to is another.
This concept for a fictional Central Alberta counselling practice brings together an ideal client persona, website copy and social media content to help prospective clients get to know the people behind the profiles—and feel a little less overwhelmed about taking the next step.
FAQ & CLIENT EDUCATION
Concept Sample
Financial Services
Turning common client questions into straightforward, approachable answers—without losing the important details.
What should I bring to my first meeting?
You don't need to arrive with your financial life perfectly organized. A general picture of your income, expenses, savings and goals gives us a great place to start.
How often will we review my plan?
Your plan should change when your life does. We'll review it regularly and make adjustments when your goals, priorities or circumstances shift.
What if I don't know what my financial goals are yet?
That's okay. You don't need a ten-year plan before asking for help. Part of the process is figuring out what matters to you and building from there.
WEBSITE COPY
Concept Sample
Professional Services
Professional doesn't have to mean impersonal. This sample homepage copy is designed to build trust while still sounding like a real person.
Good advice starts with understanding what you're actually trying to build.
You don't need more jargon.
You need someone who understands where you are, helps you decide where you're going, and makes the path between the two feel a little less overwhelming.
WEBSITE COPY REFRESH
Concept Sample
Before & After
Because sometimes the problem isn't what you're saying. It's that nobody can figure out what you're saying.
Before
“We strive to leverage our extensive expertise to provide innovative, client-centric solutions tailored to meet the unique and evolving needs of our valued clientele.”
After
“Your business is complicated enough. Getting the right advice shouldn't be.”
Need help finding the right words?
I write website copy, FAQs, client resources and other content for businesses that want to sound clear, capable and human.
WORK WITH ME...